Atlanta Toyota, a large, award-winning dealership, requested the below projects that stand out from other graphics in that they do not have incentives, but instead focus on what the dealership has to offer. Utilizing Toyota’s signature red as well as Toyota fonts, the billboards and homepage graphics below align with Toyota’s brand guidelines.
BILLBOARDS
“What’s Your Car Worth?” is a simple question that probes the readers who may not know the current value of their vehicle. Atlanta Toyota offers to buy vehicles for top dollar, and this billboard encourages visiting the website to receive a Kelley Blue Book value. From the three options below, the client selected the billboard with keys in the foreground and a garage in the background.
HOMEPAGE GRAPHICS
Among many homepage graphics completed for Atlanta Toyota are these evergreen graphics displaying Atlanta Toyota's commitment to customers, award-winning inventory, and consistent service. The customer satisfaction graphic includes the President’s Award, a high honor for the dealership, and incorporates the recognizable Atlanta skyline. The next in rotation on the slider is the #1 Volume graphic. Reminiscent of famous award ceremonies, this graphic has a “red carpet” for each year the dealership has been named the top volume dealer for new vehicles.
